Projects per year
Personal profile
Research interests
The main directions of Santa's scientific work are business tools, circular economy, consumer behaviour, food retail chains, green economic, management, market tools, marketing, marketing communication, risk management, sustainable business, sustainable development, sustainability, indicators.
Expertise related to UN Sustainable Development Goals
In 2015, UN member states agreed to 17 global Sustainable Development Goals (SDGs) to end poverty, protect the planet and ensure prosperity for all. This person’s work contributes towards the following SDG(s):
Education/Academic qualification
5.2 Economy and Business, Expert, Latvian Council of Science
11 Jul 2024 → 10 Jul 2027
5.2 Economy and Business, Expert, Latvian Council of Science
1 Apr 2021 → 31 Mar 2024
5.2 Economy and Business, Doctor of Science
External positions
Member, American Marketing Association
2022 → …
Member, Eurasia Business and Economics Society
2022 → …
Field of Science
- 5.2 Economy and Business
- 5.9 Other social sciences
- 5.8 Media and Communication
Keywords
- sustainable development
- sustainability
- sustainable development goals
- marketing
- sustainable marketing
- marketing communication
- integrated marketing communication
- consumer behavior
- research methods
- Qualitative research
- quantitative research
- survey
- entrepreneurship
- business
- tools
- market tools
- indicators
- sustainability marketing
- sustainable business
- sustainable entrepreneurship
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Collaborations and top research areas from the last five years
Projects
- 1 Active
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DBEU: Teaching Module Doing Business in European Union
Dovladbekova, I. (Project leader), Berķe-Berga, A. (Participant), Urbāne, M. (Participant), Bormane, S. (Participant) & Sileniece, L. (Administrative manager)
1/12/22 → 1/07/25
Project: EU Programmes › Erasmus+
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Artificial intelligence in the context of digital marketing communication
Bormane, S. (Corresponding Author) & Blaus, E., 27 Sept 2024, In: Frontiers in Communication. 9Research output: Contribution to journal › Article › peer-review
Open AccessFile4 Downloads (Pure) -
Managing Social Responsibility for Health: Challenges in Using Digital Marketing for the Promotion of Paid Services of Healthcare Institutions
Gurtina, P. & Bormane, S., 2024, Eurasian Business and Economics Perspectives: Proceedings of the 41st Eurasia Business and Economics Society Conference. Zipperling, M. (ed.). Springer, p. 95-108 14 p. (Eurasian Studies in Business and Economics; vol. 28).Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › peer-review
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Sustainable Management of Manufacturing Processes: A Literature Review
Tiuncika, L. (Corresponding Author) & Bormane, S., Jun 2024, In: Processes. 12, 6, 16 p., 1222.Research output: Contribution to journal › Article › peer-review
Open AccessFile15 Downloads (Pure) -
Digital Marketing in Corporate Social Responsibility: Legal Challenges in the European Union
Bormane, S. & Urbane, M., 2023, p. 31.Research output: Contribution to conference › Abstract › peer-review
Open Access -
Legal Aspects of Digital Marketing in the Context of Sustainable Development
Bormane, S. & Urbane, M., 2023, p. 82-83.Research output: Contribution to conference › Abstract › peer-review
Activities
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25th International Scientific Conference ECONOMIC SCIENCE FOR RURAL DEVELOPMENT 2024 (Event)
Bormane, S. (Reviewer of conference paper)
16 May 2024 → 17 May 2024Activity: Publication peer-review and editorial work types › Publication Peer-review
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Sustainable marketing: Challenges and opportunities in context of consumer behaviour
Bormane, S. (Co-author) & Rozenšteina, D. (Speaker)
15 May 2024Activity: Talk or presentation types › Oral presentation
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Measurement of sustainable entrepreneurship – benefits in a BREEZE: a review
Bormane, S. (Speaker) & Tiunčika, L. (Co-author)
15 May 2024Activity: Talk or presentation types › Oral presentation
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Maksas veselības aprūpes pakalpojumu virzīšana digitālajā vidē ilgtspējīgas attīstības kontekstā
Gurtina, P. (Speaker) & Bormane, S. (Co-author)
5 Apr 2024Activity: Talk or presentation types › Oral presentation
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82nd International Scientific Conference of the University of Latvia
Bormane, S. (Session chair)
5 Apr 2024Activity: Participating in or organising an event types › Organising a conference, workshop, ...