How Can Management Consulting Services Be Used While Crafting Competitive Strategies for Small and Medium-Sized Enterprises in the Digital Age?

Eduards Aksjonenko; Didzis Rūtītis

doi:10.1007/978-3-031-80256-0_15

How Can Management Consulting Services Be Used While Crafting Competitive Strategies for Small and Medium-Sized Enterprises in the Digital Age?

Eduards Aksjonenko (Corresponding Author)
, Didzis Rūtītis

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › Research › peer-review

Abstract

The article proposes a new conceptual framework for effectively using management consulting services in crafting competitive strategies for small and medium-sized enterprises (SMEs) undergoing digital transformation. The study addresses research gaps concerning the direct impact of management consulting on the digital transformation and strategic pivoting of SMEs’ business models within a volatile business environment. The research methodology involves a comprehensive exploration of scientific literature, including theoretical analyses and research paper reviews. The literature review examines the interconnections between SME competitive strategy crafting, dynamic capabilities, digital transformation and management consulting services. The findings of this study culminate in a conceptual framework that elucidates the relationship between various factors influencing the competitive strategy crafting process for SMEs. Additionally, the paper highlights the potential roles and contributions of management consulting in assisting SME management with strategic development and resource allocation and suggests practical impact measurement in further research.

Original language	English
Title of host publication	Eurasian Business and Economics Perspectives
Subtitle of host publication	Proceedings of the 45th Eurasia Business and Economics Society Conference
Publisher	Springer Verlag
Pages	239-250
Number of pages	12
ISBN (Electronic)	978-3-031-80256-0
ISBN (Print)	978-3-031-80255-3
DOIs	https://doi.org/10.1007/978-3-031-80256-0_15
Publication status	Published - 2025
Externally published	Yes
Event	45th Eurasia Business and Economics Society Conference - Budapest, Hungary Duration: 11 Oct 2023 → 13 Oct 2023 Conference number: 45 https://ebesweb.org/conferences/past-conferences/45th-ebes-conference-budapest/45th-budapest/

Publication series

Name	Eurasian Studies in Business and Economics
Volume	32
ISSN (Print)	2364-5067
ISSN (Electronic)	2364-5075

Conference

Conference	45th Eurasia Business and Economics Society Conference
Country/Territory	Hungary
City	Budapest
Period	11/10/23 → 13/10/23
Internet address	https://ebesweb.org/conferences/past-conferences/45th-ebes-conference-budapest/45th-budapest/

Keywords*

Competitive strategy
Digital transformation
Management consulting
Small and medium-sized enterprises
Strategic management

Field of Science*

5.2 Economy and Business

Publication Type*

3.1. Articles or chapters in proceedings/scientific books indexed in Web of Science and/or Scopus database

Access to Document

10.1007/978-3-031-80256-0_15

Cite this

Aksjonenko, E., & Rūtītis, D. (2025). How Can Management Consulting Services Be Used While Crafting Competitive Strategies for Small and Medium-Sized Enterprises in the Digital Age? In Eurasian Business and Economics Perspectives: Proceedings of the 45th Eurasia Business and Economics Society Conference (pp. 239-250). (Eurasian Studies in Business and Economics; Vol. 32). Springer Verlag. https://doi.org/10.1007/978-3-031-80256-0_15

Aksjonenko, Eduards ; Rūtītis, Didzis. / How Can Management Consulting Services Be Used While Crafting Competitive Strategies for Small and Medium-Sized Enterprises in the Digital Age?. Eurasian Business and Economics Perspectives: Proceedings of the 45th Eurasia Business and Economics Society Conference. Springer Verlag, 2025. pp. 239-250 (Eurasian Studies in Business and Economics).

@inproceedings{1bf3af50ebc741019c2828d8eccc7654,

title = "How Can Management Consulting Services Be Used While Crafting Competitive Strategies for Small and Medium-Sized Enterprises in the Digital Age?",

abstract = "The article proposes a new conceptual framework for effectively using management consulting services in crafting competitive strategies for small and medium-sized enterprises (SMEs) undergoing digital transformation. The study addresses research gaps concerning the direct impact of management consulting on the digital transformation and strategic pivoting of SMEs{\textquoteright} business models within a volatile business environment. The research methodology involves a comprehensive exploration of scientific literature, including theoretical analyses and research paper reviews. The literature review examines the interconnections between SME competitive strategy crafting, dynamic capabilities, digital transformation and management consulting services. The findings of this study culminate in a conceptual framework that elucidates the relationship between various factors influencing the competitive strategy crafting process for SMEs. Additionally, the paper highlights the potential roles and contributions of management consulting in assisting SME management with strategic development and resource allocation and suggests practical impact measurement in further research.",

keywords = "Competitive strategy, Digital transformation, Management consulting, Small and medium-sized enterprises, Strategic management",

author = "Eduards Aksjonenko and Didzis Rūtītis",

note = "Publisher Copyright: {\textcopyright} The Author(s), under exclusive license to Springer Nature Switzerland AG 2025.; 45th Eurasia Business and Economics Society Conference ; Conference date: 11-10-2023 Through 13-10-2023",

year = "2025",

doi = "10.1007/978-3-031-80256-0\_15",

language = "English",

isbn = "978-3-031-80255-3",

series = "Eurasian Studies in Business and Economics",

publisher = "Springer Verlag",

pages = "239--250",

booktitle = "Eurasian Business and Economics Perspectives",

address = "Germany",

url = "https://ebesweb.org/conferences/past-conferences/45th-ebes-conference-budapest/45th-budapest/",

}

Aksjonenko, E & Rūtītis, D 2025, How Can Management Consulting Services Be Used While Crafting Competitive Strategies for Small and Medium-Sized Enterprises in the Digital Age? in Eurasian Business and Economics Perspectives: Proceedings of the 45th Eurasia Business and Economics Society Conference. Eurasian Studies in Business and Economics, vol. 32, Springer Verlag, pp. 239-250, 45th Eurasia Business and Economics Society Conference, Budapest, Hungary, 11/10/23. https://doi.org/10.1007/978-3-031-80256-0_15

How Can Management Consulting Services Be Used While Crafting Competitive Strategies for Small and Medium-Sized Enterprises in the Digital Age? / Aksjonenko, Eduards (Corresponding Author); Rūtītis, Didzis.
Eurasian Business and Economics Perspectives: Proceedings of the 45th Eurasia Business and Economics Society Conference. Springer Verlag, 2025. p. 239-250 (Eurasian Studies in Business and Economics; Vol. 32).

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › Research › peer-review